Maybelline FIT ME! Matte + Poreless Foundation - Ivory: closest matches in other brands

Maybelline FIT ME! Matte + Poreless Foundation in Ivory is a neutral-undertone, light shade ($10.99). Below: the 8 closest foundation shades from other brands by colour distance, plus its neighbours in the same range.

Skin Tone Finder

Your skin depth and undertone from a selfie — for foundation and concealer matching. Nothing is uploaded.

A guide for fun & self-improvement based on your photo — not a professional colour-matching service.

Closest matches to Maybelline FIT ME! Matte + Poreless Foundation in Ivory
BrandProductShadeUndertoneDepthMatch
NyxStay Matte But Not Flat Powder FoundationWarmNeutralLightnear-identical (ΔE 0.6)
AlmaySmart Shade Skintone Matching MakeupLight MediumNeutralLightnear-identical (ΔE 1.1)
CliniqueBeyond Perfecting™ Super Concealer Camouflage + 24-Hour WearVery Fair 02NeutralLightnear-identical (ΔE 1.1)
CliniqueRepairwear Laser Focus™ All-Smooth Makeup Broad Spectrum SPF 15Shade 04NeutralLightnear-identical (ΔE 1.6)
MaybellineDream Velvet FoundationNatural BeigeNeutralLightnear-identical (ΔE 1.8)
CliniqueAcne Solutions BB Cream Broad Spectrum SPF 40LightNeutralLightnear-identical (ΔE 1.8)
CliniqueCliniqueFIT™ Workout Makeup Broad Spectrum SPF 4001 LightNeutralLightnear-identical (ΔE 1.8)
NyxStay Matte But Not Flat Powder FoundationMedium BeigeNeutralLightnear-identical (ΔE 2.0)

ΔE under 2 = near-identical swatch, under 4 = very close, under 6 = close. Verify on skin.

Closest matches to Maybelline Ivory

Undertone and depth

Maybelline Ivory classifies as neutral (balanced) at light depth. See every neutral light foundation shade we track, or all Maybelline foundation shades.

Neighbouring Maybelline shades

If this one is slightly off on you: Classic Ivory (light, neutral) · Nude Beige (light, neutral) · Buff Beige (light, neutral) · Natural Beige (light, warm).

How to confirm the match

  1. Swatch on the jawline, not the wrist, and check in daylight.
  2. Match depth first, then undertone - a shade one step lighter/darker with the right undertone beats a perfect depth with the wrong cast.
  3. Let it sit 5-10 minutes: many formulas oxidise a touch darker/warmer.

Not sure of your own undertone or depth? Run the free undertone test or the skin tone finder - it reads them from a selfie in your browser (nothing is uploaded) - then come back to the matching shades.

How this works: shade colours are the brands' published swatches, converted to CIE Lab and compared with ΔE (colour distance). Swatches are approximations - lighting, formula finish, oxidation and skin chemistry all shift how a foundation reads. Use these as a shortlist and verify on your jawline in daylight.

Not sure of your undertone or depth? The free AI analyzer reads both from a selfie in your browser.

Try Makeup Check AI

FAQ

What undertone is Maybelline Ivory?

Maybelline FIT ME! Matte + Poreless Foundation Ivory reads as neutral based on its published swatch colour (#e8b89b). Verify on skin - lighting and formula can shift it.

Which foundation is closest to Maybelline Ivory?

The closest by colour distance is Nyx Stay Matte But Not Flat Powder Foundation in Warm (near-identical), followed by Almay Light Medium and Clinique Very Fair 02.

How accurate are shade matches from swatch colours?

Useful as a shortlist, not a guarantee: swatches are approximations and finish, oxidation and skin chemistry all change how a foundation reads. Confirm on the jawline in daylight.