Makeup Placement Guide for Heart Face Shapes

How to Contour a Heart Face

Contour should visually soften the width of the forehead and balance the chin. Use a matte contour shade:

• Apply contour along the sides of your forehead at the temples, blending into the hairline. This reduces visual width at the top.
• Lightly contour below the cheekbones, keeping the placement horizontal rather than angled downward.
• Avoid heavy contouring on or under the chin tip; this can make the chin look even narrower.

Blush Placement for Heart Faces

Blush helps add dimension and draws attention to your cheekbones without emphasizing width. For heart faces:

• Sweep blush low on the cheeks, starting just below the apples and blending outward toward the ears. Keep it below the cheekbone peak.
• Avoid placing blush high on the apples or too close to the nose, which can accentuate the width of the upper face.

Highlighting for Balance

Strategic highlighting brings width and light to the lower part of the face:

• Apply a subtle highlighter to the center of the chin to add width and draw the eye downward.
• Highlight the center of the forehead and down the bridge of the nose for overall balance.
• Keep highlight minimal on the upper cheekbones to avoid widening the face further.

Brow Shaping Tips

Brows help frame a heart face. Aim for:

• Soft, rounded brows with a gentle arch to balance a pointed chin.
• Avoid overly high or angular arches, which can make the forehead appear even wider.
• Brush brows slightly outward at the tail for a lifting effect.

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