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Foundation shades for neutral undertone, fair skin

If your skin is neutral-toned and fair in depth, these 69 shades across 15 brands sit in your range by swatch colour. Depth is the primary match; undertone decides whether it looks like skin or a mask.

Skin Tone Finder

Your skin depth and undertone from a selfie — for foundation and concealer matching. Nothing is uploaded.

A guide for fun & self-improvement based on your photo — not a professional colour-matching service.

Shades in this range

How to pick between them

  • Neutral undertone: you can wear N shades and lean either way by one step; test both a slightly warm and slightly cool option.
  • Fair depth: if a shade is right in undertone but a touch off in depth, choose the lighter of two and warm it with bronzer - it reads more natural than going darker.

Not sure of your own undertone or depth? Run the free undertone test or the skin tone finder - it reads them from a selfie in your browser (nothing is uploaded) - then come back to the matching shades.

How this works: shade colours are the brands' published swatches, converted to CIE Lab and compared with ΔE (colour distance). Swatches are approximations - lighting, formula finish, oxidation and skin chemistry all shift how a foundation reads. Use these as a shortlist and verify on your jawline in daylight.

Let the free AI analyzer read your undertone and depth from a selfie - in your browser, never uploaded.

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FAQ

Which foundation is best for neutral undertone fair skin?

Any of the 69 shades listed sit in the neutral fair range by swatch colour; popular picks include Almay Naked, Almay Ivory, Annabelle Medium Beige. Verify on your jawline in daylight.

How do I know if I'm neutral and fair?

The free Makeup Check AI analyzer reads undertone and depth from a selfie in your browser (nothing uploaded); the vein test and jewellery test are quick manual checks.